Kombucha

Remedy Kombucha College: How To Convert A Kombucha Skeptic

Remedy Kombucha College: Lesson #5

How To Convert A Kombucha Skeptic

It’s not going to come as a surprise, but at Remedy HQ we’re kind of addicted to kombucha. We freakin’ LOVE the stuff and think EVERYONE should drink it – it tastes great, it’s filled with goodness AND it has no sugar, what more could you ask for?! But even we have those mates that won’t even TRY kombucha. You know the ones; you offer them a can and they put up their nose like a toddler being served broccoli. Surely something that’s meant to be good for them can’t possibly taste nice!

In our experience, there are three types of kombucha skeptics: 

  1. The sugar-loving skeptic aka the die-hard soda lovers. Look. We get it. It can be hard to make the leap to imagine that something “fermented” is going to taste nice. You don’t go straight from downing handfuls of Skittles to only eating kale chips, nor do you go from drinking full-sugar Cola to homemade wheatgrass shots – baby steps are required.
  2. The burnt skeptic Their first experience was probably a very-funky, slightly-boozy home brew given to them by their crunchy aunt who lives in the hills or – shock horror – another brand of kombucha, and now they’re scarred for life. While we’d probably love a taste, homebrews are not for the faint-hearted, and can really put a sour taste in people’s mouths (pun intended).
  3. The dad skeptic What’s with dads thinking “kamboocha is a sheila’s drink!” (tell that to our founder Emmet) or “kambuthca is for those vegans!”. Dads can be REALLY stuck in their ways and don’t always like to venture into the unknown. They’re happy with a classic ginger beer and a bag of original chips, and that’s about it.  

So, what do you do when you come across a kombucha skeptic? How do you convert them to being a fully-fledged booch lover?

  • Pour them a sip of one of Remedy’s fruity flavors – we recommend Mixed Berry, Mango Passion and Raspberry Lemonade as the perfect gateway booches for any kombucha skeptic.
  • Show them the plethora of celebs who freakin’ love the stuff. Whatever they’re into – we can assure you there’s Remedy lover in their ranks. Music? Justin Bieber (and his wife, Hailey). to name a few. Movie stars? How’s Russell Brand? Sport? Oh, we don’t know... just Jrue Holiday from the NBA. If it’s good enough for all of them, surely it’s good enough for anyone.
  • Slip in a bit of alcohol. That’s right, whip them up a drink during cocktail hour. They’ll never guess that super-tasty gin number they just had was mixed with kombucha.
  • Tell them it’s a soda. Sometimes it’s THAT simple. If they don’t know what it is, they can’t be weirded out. If they happen to like it, you can then introduce them to all the goodies they’ve just consumed (live cultures, organic acids and antioxidants).

Got any other good ideas to convert a kombucha skeptic? Let us know!


Remedy Kombucha College: Kombucha Myths Busted

Remedy Kombucha College: Lesson #3

Kombucha Myths Busted

The internet is awesome, obviously. But by gee whizz, it can get murky when you're trying to sort out fact from fiction.

Take kombucha, for instance. While the humble fermented tea has been around for thousands of years, it is still a relatively mysterious and unknown drink to many people. If you turn to the good ol' google machine to find out more and you can easily come away confused or misinformed.

Luckily, you've come to the right place. Team Remedy is here to cut through the fake news and dispel the myths about kombucha!

 

MYTH #1: KOMBUCHA NEEDS SUGAR
TRUTH: Only during fermentation!

Sure, you DO need sugar to ferment. We can’t argue with that. And we don’t – we use raw organic sugar to kick off our brew, but what’s extra great about Remedy is that we ferment out ALL the sugar. We all know that when it comes to sugar there can be too much of a good thing, so why have it in your drink when you don’t need to?

MYTH #2: ALL KOMBUCHAS ARE LOW IN SUGAR
TRUTH: Not the case! Make sure you read the label.

Sugar is an essential ingredient in making kombucha. Most of the sugar in kombucha should be consumed during fermenting, but that’s not always the case, and sometimes extra sugar is added after fermentation in the form of juices and other ingredients for flavor, so you should always check the sugar content on the nutrition label.

The amount of sugar left in the final product depends on the length of fermentation. At Remedy, we follow a small-batch, long-aged 30-day brewing process to brew out all of the sugar.

MYTH #3: REAL KOMBUCHAS HAVE TO BE KEPT IN THE FRIDGE
TRUTH: Only if it still contains sugar!

Hold up! Wait a minute! Only kombuchas still containing sugar need to be stored in the fridge. This is because the magic of fermentation happens in a warm environment. So if a kombucha stil has sugar present and it becomes warm, it can kickstart a re-fermentation – which risks a kombucha getting  a little boozy, loose-y goose-y and could quite literally explode everywhere.

No risk with Remedy as NONE of our drinks contain any sugar (so no chance of refermentation) and our cultures are ripped, super strong and fine out of the fridge. We make sure of it by testing throughout shelf life. We’re alive AND kicking!

MYTH #4: KOMBUCHA IS ALCOHOLIC
TRUTH: Kombucha is a non-alcoholic beverage!

Like many fermented foods and drinks, a trace amount of alcohol is produced during the natural process of making kombucha. At Remedy, we thoroughly test each and every batch to ensure that this does not go above 0.5%, which is the national standard in Australia and New Zealand for non-alcoholic drinks. Don’t believe us? Aussie comedian Dave Hughes – who hasn’t had an alcoholic drink for 25 years - put this to the test on live radio by drinking six bottles of Remedy in two hours and taking a breathalyser test, with the result showing 0.00.

MYTH #5: KOMBUCHA IS HIGH IN CAFFEINE
TRUTH: It’s actually super low!

While kombucha is made from tea, the potency of the caffeine is reduced as a natural part of the fermentation process. The end result will vary from kombucha to kombucha, depending on the tea used and the length of fermentation. In addition to brewing out all of the sugar, our long-aged brewing process reduces the caffeine levels. Each serve of Remedy has less than 10mg of caffeine. To put this into perspective, tea or coffee can contain more than 100mg of caffeine depending on the type of coffee and how strongly it is brewed, and a can of cola will contain around 35mg.

MYTH #6: KOMBUCHA ISN’T SAFE FOR KIDS
TRUTH: Remedy is safe for all ages!

We can’t speak for other brands, but we know that Remedy Kombucha is completely safe and suitable for children to enjoy. We know lots of kids who have grown up enjoying kombucha (including Remedy Founders Sarah and Emmet's own family) and many other types of naturally fermented food and drinks. As part of our strict food safety certifications, we conduct regular external testing of our products to ensure they meet the highest standards of food safety and compliance.

MYTH #7: YOU CAN ONLY DRINK A SMALL AMOUNT
TRUTH: Trust your gut on what feels good for you!

We wouldn’t sell our kombucha in big bottles if you could only drink a little bit!

Really, there’s no limit to how much Remedy you can drink in a day. While we don’t believe in a one-size-fits-all prescription for how much kombucha you should drink, we do recommend incorporating it into your daily diet to truly experience the benefits.

Most of the team at Remedy have a bottle or can with each meal as it’s a super easy way to including something fermented, natural, and raw into your daily diet.

MYTH #8: YOU’RE GONNA NEED A TOILET CLOSE
TRUTH: Don’t worry, Remedy IS safe to drink on a date!

While this myth does make us laugh, it’s not the case. If it were, we’d be going through some serious amounts of toilet paper in the Remedy office.


New Research On The Benefits Of Kombucha And Other Fermented Food And Drink

We love to sing the praises of fermented foods and drinks around here, but did you know that traditionally fermented food/drink is also a hot topic in the science world right about now? Yes, siree. Researchers have been studying the link between consuming fermented foods and drinks (including kombucha) and the potential positive effect it has on overall gut health.

The New York Times (aka the big dogs) recently covered findings from a study carried out by researchers from Stanford University which were published in the scientific journal The Cell, that shows us fermenting-nerds are onto something, revealing that “foods like yogurt, kimchi, sauerkraut and kombucha increased the diversity of gut microbes and led to lower levels of inflammation”.

You can read the full article here but for those who need the TLDR version, we’ve put together our own little summary below:

WHAT DID THE SCIENTISTS WANNA KNOW?
They wanted to see what changes happen in our gut when we amp up our intake of fermented foods versus how our gut reacts to a diet fuller in fibre-rich foods.

HOW DID THEY GO ABOUT IT?
The researchers recruited 36 healthy adults who were randomly split into two groups. One went from having almost no fermented food or drink in their diet to eating about six servings a day (let’s call them our Fermented Friends). The other group had their usual fibre intake doubled (we’ve dubbed them the Fibre Fans).

SO WHAT THE HECK HAPPENED?
At the end of the 10-week study, our Fermented Friends showed marked reductions in inflammatory markers along with increased diversity in their gut microbes. The Fibre Fans on the other hand, did not show either of these things.

WHAT’S SO GOOD ABOUT THIS ANYWAY? 
Basically, our Fermented Friends showed a reduction in certain inflammatory compounds that are often elevated in people living with diseases like Type 2 Diabetes and Rheumatoid Arthritis. The Fibre Fans however did not show a similar decrease in the same compounds. But why should you care?      

Because the reduction in our fermented friends’ inflammatory markers corresponded to a change in their gut; consuming more fermented food and drinks meant a greater number and a much wider variety of microbial species started blooming!

More diverse gut microbiome = lower rates of Type 2 Diabetes, Metabolic Disease, Rheumatoid Arthritis and obesity (boo ya!). 

HANG ON, IS FIBRE NO GOOD?
Have no fear! High-fibre foods are still A-OK! Health professionals still agree that getting a good amount of fibre in your diet has a world of benefits including reducing the risk of developing chronic diseases and helping to keep you regular (TMI we know).  

But wait, there’s more. The article revealed that it might be the case that Fibre Fans with “low microbiome diversity may have lacked the right microbes to digest all the fibre they consumed”. This is because those who started out with higher levels of gut diversity showed a reduction in inflammation whereas those who had low diversity experienced increased inflammation in line with their fibre increase. 

We’re no scientists but it looks like researchers are speculating that increasing your intake of fermented foods (which can increase gut diversity) may actually help you to better digest fibre. Our fermented friends and fibre fans can finally come together (New BFFS!?).

*PSSST WHAT EVEN ARE FERMENTED FOOD & DRINKS?
Asking for a friend. No judgement here. Fermented foods are those that have undergone a process where a bacteria or yeast break down certain components of a food to produce live microorganisms and other by-products such as healthy organic and lactic acids and vitamins… along with delicious flavours. Kombucha happens to be one of these.  

SO HOW MUCH FERMENTED GOODNESS SHOULD I BE EATING & DRINKING?
OK. We’ll admit. The scientists got a little fermentation-happy with this one. Participants went from consuming no fermented products to 6 servings a day (but it’s not as much as it sounds like, we swear).

Their sample diet of 6 servings:

Breakfast: One cup of yogurt for breakfast

Lunch: 475ml bottle of kombucha

Dinner: 1 cup of kimchi

Remedy’s Sample Diet:

Breakfast: Remedy Ginger Lemon Booch to start the day

Lunch: Remedy Raspberry Lemonade Kombucha to wash the food down

Afternoon tea: Remedy Cola kombucha for the 3pm pick me up

Dinner: a sprinkle of kimchi (and maybe another Remedy)

Just joking (sort of)! But seriously, everyone is different so the amount of kombucha and other fermented products you wish to consume is totally up to you and how it makes you feel, but the insight from this new research certainly suggests getting a good range of traditionally fermented foods and drinks into your diet can only be a good thing. At Remedy HQ some of us are guilty of drinking up to 5 Remedies a day and as it turns out, this study showed us that our addiction is totally acceptable (take that Mum), especially if we throw a little yoghurt on our fruit salad and some sauerkraut on our sanger.

How do you know Remedy is the real deal?
Aside from the fact that we’ve self-claimed the title of kombucha connoisseurs, we’re also committed to making it right. We pride ourselves on being the real deal – brewing our kombucha the same way it has been for thousands of years. We’re talking small-batch, 30-day long-aged brews starting with a descendent of the very first batch our founders Sarah and Emmet made on their kitchen counter. You can rest assured knowing you’re getting a kombucha that is chock-full of live cultures, organic acids and antioxidants (and you won’t have to carry a jar of kimchi everywhere). Click here to find out more about how we make our kombucha the old school way.

How many live cultures exactly you ask?
Our drinks sit at a mighty minimum of 100 million live cultures per 100ml of Remedy (for real!), we’re raw, unpasteurised and contain no nasties – all naturale baby! How do we know our live cultures are swimming? Because we test every batch to make sure of it!


What's The Best Time to Drink a Remedy?

It's come to our attention at Remedy HQ that Remedy fans everywhere struggle to know when they are supposed to drink it. So, as self-proclaimed fermented beverage connoisseurs, we have climbed over mountains and sailed across seas to bring you the truth and finally answered the age-old question of when you should drink your bottle (or can) of Remedy!

And you know what? It would be easier to answer "when can't you drink it?!" and friends, the answer to that is never. It's always a good time to reach for a Remedy!

Our Remedy Kombucha doesn't have much caffeine compared to coffee (a wee 10mg per 100ml) and unlike our arch-nemesis - the soft drink - Remedy contains no sugar, for real. Instead of giving you that quick burst of energy followed by a sudden crash (we're looking at you, work birthday cake), Remedy Kombucha provides an all-natural pick me up. As for Remedy Switchel? It contains no caffeine at all. Hence why Remedy lovers are poppin' bottles and cracking cans at all hours of the day.

To offer some consolation for the uncertain sippers, we have compiled the ultimate list to guide you through which of our flavours have the right tannins and finish (fancy, right?) to complement each time of the day or special occasion.

 

Breakfast

Blood Orange Switchel. Cliché, we know, but you'll thank us when you can stop dry retching at the thought of downing a shot of straight apple cider vinegar and swap it out for a Switchel. The fiery ginger and fresh citrusy goodness can help to assist with digestion.

 

Morning tea

Raspberry Lemonade. Lip-smacking goodness — the perfect companion for a morning tea that calls for something a little fancier than the breakroom cookie jar.

 

Lunch

Ginger & Lemon. Best for those days when you forget to organise lunch and end up at the local sushi shop. It's hot and sour, fiery and tangy and adds oomph to even the simplest of lunches.

 

3 PM slump

Cherry Plum. We know you want to reach for a chocolate bar and the most caffeinated drink you can find, but you know you'll end up in a world of regret as you crash 30 minutes after. Instead, have a Cherry Plum Kombucha. It has all that flavour you're craving without the BS (sugar, chemicals, you know the guys).

 

Girls night/boys night

Wild Berry. The name says it all. Treat yourself and your tastebuds to this three-berry sensation. Throw in some gin, mint and fresh berries to really please the crowd.

 

Dinner with friends

Mango Passion. Still lots of passion but brewed with the euphoric feeling you get when tucking into a mango, this one is best shared around the table with friends.

 

All-nighter at work

Peach. It's fruity and sweet and will make you daydream about sitting on the beach with a Bellini in hand. Then you will remember that your job funds those Bellini's and kick back into gear.